Apart from the four Ps of marketing mix the three additional-18296
Apart from the ‘four Ps’ of marketing mix, the three additional elements of service brands are people, process, and __________.
This multiple choice question (MCQ) is related to the book/course
vu mkt624 Brand Management.
It can also be found in
vu mkt624 Final Term - Quiz No.11.
Apart from the ‘four Ps’ of marketing mix, the three additional elements of service brands are people, process, and __________.
Physical evidence
Physiological evidence
Psychological evidence
Packaging
