evokes a hierarchical set of customer response effects i e-18285
__________ evokes a hierarchical set of customer response effects – i.e. building awareness, comprehension, intentions, and actions.
This multiple choice question (MCQ) is related to the book/course vu mkt624 Brand Management. It can also be found in vu mkt624 Final Term - Quiz No.10.
__________ evokes a hierarchical set of customer response effects – i.e. building awareness, comprehension, intentions, and actions.
Distribution
Communication
Merchandizing
Branding