Based on various researches which of the following is NOT TRUE-18215
Based on various researches, which of the following is NOT TRUE about brand perception?
This multiple choice question (MCQ) is related to the book/course
vu mkt624 Brand Management.
It can also be found in
vu mkt624 Final Term - Quiz No.3.
Based on various researches, which of the following is NOT TRUE about brand perception?
People perceive the brand as a whole
Perception is comprehensive
Consumers’ perception is the reality
The brand has a personality
