Features and attributes of brands translate into benefits and-18293
Features and attributes of brands translate into benefits and __________ are also fulfilled along with these benefits.
This multiple choice question (MCQ) is related to the book/course vu mkt624 Brand Management. It can also be found in vu mkt624 Final Term - Quiz No.11.
Features and attributes of brands translate into benefits and __________ are also fulfilled along with these benefits.
Customer values
Brand values
Organizational goals
Brand associations