Which of the following is a set of promises that the brand-18236
Which of the following is a set of promises that the brand makes to customers?
This multiple choice question (MCQ) is related to the book/course vu mkt624 Brand Management. It can also be found in vu mkt624 Final Term - Quiz No.5.
Which of the following is a set of promises that the brand makes to customers?
Brand contract
Brand association
Brand persona
Brand equity