In a reference group people having special skills knowledge-14557
In a reference group, people having special skills, knowledge, personality, or othercharacteristics, exert influence on others. Which one of the following option refers to thesepeople?
This multiple choice question (MCQ) is related to the book/course
vu mgt301 Principles of Marketing.
It can also be found in
vu mgt301 Final Term - Quiz No.22.
In a reference group, people having special skills, knowledge, personality, or othercharacteristics, exert influence on others. Which one of the following option refers to thesepeople?
Opinion leaders
Habitual buyers
Charismatic personalities
Wild ducks
