Which of the following phase of marketing research process is-14413
Which of the following phase of marketing research process is considered MOST expensive and subject to error?
This multiple choice question (MCQ) is related to the book/course
vu mgt301 Principles of Marketing.
It can also be found in
vu mgt301 Final Term - Quiz No.7.
Which of the following phase of marketing research process is considered MOST expensive and subject to error?
Exploratory research
Hypothesis
Data collection
Data validation
