A is a promotional approach that encourages consumer demand-14111
A __________ is a promotional approach that encourages consumer demand, which then exerts pressure on wholesalers and retailers to carry a product.
This multiple choice question (MCQ) is related to the book/course vu mgt211 Introduction To Business. It can also be found in vu mgt211 Final Term - Quiz No.6.
A __________ is a promotional approach that encourages consumer demand, which then exerts pressure on wholesalers and retailers to carry a product.
Pull strategy
Push strategy
Persuasive advertising
Sales Promotion