vu eng501 Mid Term Subjective Solved Past Paper No.1
vu eng501 History of English Language Solved Past Papers
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There are four stage of product life cycle:
Introduction
In this stage product is manufacture and introduce in the market. The resources are utilized and the expenses are involved. No return even it adds to advertising expenses. The sale is at zero and no demand at all.
Due to lot of other product or services in the market.
Growth
At this stage the graph of sale rises up step by step as the product creates its own place in the market and customers start purchasing it. the sale increases. Product becomes familiar to the customer. Consumer starts attesting the utility of product.
Maturity
In this stage the product or service in the markets starts getting it s proper market share and the sale at this stage is at it speak. The graph of sale it right at the top of the graph. The product enjoys lot of demand and sale is at it its maximum point .
Decline
At this stage the sale and demand both decrease to its minimum. Due to many reasons. It may be new technology introduce by the competitors and ours is old. The taste changes of consumers and the competition increase. At this stage the graph comes down.
The advent of new mobile technology the communication system previously used like wireless telephony and telephoneic communication are passing through stages to decline.
- Identify the competitor
- The competitor is how know and perceived by the competitor
- visualize the strategy used by the competitor or competitors either same product or service
- Try to understand customer thoroughly
- Try and think about different positioning strategies available.
- Thin about the position which is vacant and not used.
- check and evaluate your own strength and weakness.
- No select the position.
- monitoring and evaluation of the position:
