What is the systematic gathering recording and analyzing of data-17646
What is the systematic gathering, recording, and analyzing of data about problems relating to the marketing of goods and services?
This multiple choice question (MCQ) is related to the book/course vu mgt603 Strategic Management. It can also be found in vu mgt603 Final Term - Quiz No.14.
What is the systematic gathering, recording, and analyzing of data about problems relating to the marketing of goods and services?
Management
Planning
Marketing Research
Market segmentation